Agencies Everywhere See Experiential Marketing as the Next Big Thing, and Brands Want In

Clients invest more, and competition increases among creative shops Salesforce built a tech village for its Dreamforce 2016 mega-event in San Francisco. Advertisers haven’t had to look too far for negative news lately. But as broadcast spending dips and clients question the safety and effectiveness of digital buys, more and more agencies are turning toward […]

Diálogo360 is Looking for JR Account Executives

DIÁLOGO Public Relations (San Diego) is looking for two bilingual JR AE’s. Email

¡Latin Food Fest! San Diego Breaks Attendance Record

The 3rd annual ¡Latin Food Fest! concluded its annual Latin culinary extravaganza to over 10,000 guests in San Diego.

Diálogo360’s CEO to Serve On HPRA’s National Board

The Hispanic Public Relations Association (HPRA) voted to elect the 2015 Board of Directors, which includes: Lucia Matthews of DIÁLOGO Public Relations in New York and San Diego, Evelyn Galarza of Time Warner Cable in New York, Maricela Cueva of VPE PR in Los Angeles, Mario Flores of Sportivo in Los Angeles, Melissa Castro of the Telemundo […]

Six Figures: Lucia Tovar-Matthews

Lucia Tovar-Matthews says she was born to communicate and connect people, and she’s doing  just that for a living. Using her innate skills, hard work and foresight, she became the founder of her own company, which grew at 100 percent its first three years — before she turned 30. Her company, Diálogo360 was born in 2007, […]