Our approach to PR can be broken into six practice groups that enable us to create powerful stories about a brand and its products/services turning Hispanic consumers into our client’s most vocal advocates.Combining Brand Influence/Partnerships/Activation, Communications, Event Production, Media Relations, Social Media, Strategic Integration and Alliance Development, DIÁLOGO creates campaigns that exceed client expectations.

 

DIÁLOGO Has gained a reputation as a respected, integrated PR company that is organized around industry sectors representing Consumer Goods; Financial Services; Food & Beverage; Internet & Technology; Media & Publishing; Music & Entertainment; Travel & Leisure, and these are our passions.

  • CLIENT: Warner Music Latina
  • CLIENT: Banamex USA
  • CLIENT: Thomas Nelson Publishing

BRAND INFLUENCERS, PARTNERSHIPS, ACTIVATION

We leverage experts who contribute to national broadcast outlets to act as brand evangelists, which yields mass media coverage and third-party validation. DIÁLOGO executes research using proprietary tools to learn more about the brand’s target consumers, its perception in the market, and how it compares with competitors. Through DIÁLOGOnet™, our experiential service, we turn Hispanic consumers into our client’s most vocal advocates via engagement methods including guerilla marketing, street teams, sampling programs, product demos, retail activations, and publicity.

COMMUNICATIONS

Our team creates content and cultivates successful brands in all mediums.

EVENT PRODUCTION

We produce events that drive top-tier media coverage and deliver celebrities, provide red carpet management, venue selection, timeline, sponsorships…

MEDIA RELATIONS

DIÁLOGO ’s media relations professionals know what makes a story — and have forged trusted relationships with those in the media who are most interested in telling those stories.

SOCIAL MEDIA

The key to our social marketing method is to not think about social media in terms of the tools and destinations. We distribute the client’s messages across social media and prompt consumer-driven dialogue.

STRATEGIC INTEGRATION AND ALLIANCE DEVELOPMENT

DIÁLOGO ’s strategic integration approach helps organizations navigate complex issues via research and analytics, finding powerful insights and strategies that lead to transformative, business-building and behavior-changing ideas.